Competition

Competitors describe EPAM Systems, Inc.'s market in their own filings and calls. These verified passages and visual pages show where their strategies meet, using source documents preserved in Sources.

Globant (GLOB)

The closest listed analog to EPAM: a next-generation digital-engineering pure-play that names EPAM directly and competes for the same AI-transformation and platform-build budgets.

Globant sizes the shared opportunity using Gartner's projection for the cloud IT-services market — the pool EPAM competes for.

The cloud IT services market is anticipated to reach $439 billion by 2028, according to Gartner. As organizations increasingly adopt complex hybrid environments, the need for external public cloud IT transformation services is set to rise dramatically, from 60% in 2023 to approximately 80% by 2028. This shift underscores the critical importance of cloud consulting services, driven by the need for technology assessment and readiness.

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Globant's 20-F names EPAM Systems among the technology-services providers it competes against.

We face competition from various technology services providers such as Accenture, Atos, Capgemini, Cognizant Technology Solutions, Deloitte Digital, DXC Technology, Endava, EPAM Systems, Inc., Genpact, GlobalLogic, Grid Dynamics, HCL Technologies, Infosys, Tata Consultancy Services, and Wipro, among others.

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Globant's stated AI-delivery model — an 'AI Pods' subscription platform routing across many LLMs — the offering it is pitching against rivals like EPAM.

Martín Migoya, CEO: The delivery engine powering both is Globant Enterprise AI, our proprietary platform with four interconnected hubs. The Enterprise Hub connecting securely to all corporate systems, the AI Hub routing intelligently across 140+ LLMs while preserving full data sovereignty, the Agent Hub where we build and publish industry-specific agents encoding twenty years of domain expertise, and the AI Pods Hub where clients subscribe and scale.

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Endava (DAVA)

A next-generation digital-engineering competitor that places EPAM at the head of its named peer set; overlaps heavily with EPAM in build-side software services for enterprises.

Endava's annual report names EPAM Systems first among the 'next-generation' digital IT-service providers it counts as primary competitors.

Our primary competitors include next-generation digital IT service providers, such as Globant S.A., EPAM Systems, Grid Dynamics and Thoughtworks, digital agencies and consulting companies, such as Ideo, McKinsey & Company and Publicis Sapient, global consulting and traditional IT services companies, such as Accenture PLC, Capgemini SE, Cognizant Technology Solutions Corporation and Tata Consultancy Services Limited, and in-house development by our clients of their technology and IT capabilities.

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Endava's CEO argues AI-driven demand — legacy modernization and complex AI implementation — will outweigh productivity headwinds over the next 5-10 years.

John Cotterell, CEO: So we actually see a lot of opportunity as enterprises start to address all of these complex issues around the implementation of AI and a growth in demand because there are many things that enterprises have not been able to do in the last 20 or 30 years like address their legacy systems. The AI actually enables a cost-effective route to addressing as well as then delivering business benefits that weren't possible without AI. So actually, we see the uplift in the market opportunity certainly for the next 5 to 10 years, outweighing as enterprise started to adopt at scale, outweighing the productivity headwinds that people are concerned about.

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Endava's CEO on the market moving from AI experimentation to operationalization and outcome-based engagements — the same demand shift EPAM is chasing.

John Cotterell, CEO: Clients are increasingly looking for partners who can help them operationalize AI securely, integrate it into complex enterprise environments and connect investment directly to measurable business outcomes. […] Robust enterprise-grade IT services are essential for enabling AI leaders to scale their products safely and quickly.

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Grid Dynamics (GDYN)

A digital-engineering competitor that lists EPAM as a primary competitor and benchmarks itself against EPAM in its stock-performance peer group; competes directly for AI-native build work.

Grid Dynamics' 10-K lists EPAM Systems among its primary competitors.

Our primary competitors include global consulting and traditional IT service providers such as Accenture plc, EPAM Systems, Inc., Capgemini SE, Cognizant Technology Solutions Corporation, Infosys Technologies, Tata Consultancy Services Limited

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Grid Dynamics' CEO argues AI-native development and legacy modernization are expanding the addressable market for engineering services.

Leonard Livschitz, CEO: AI is meaningfully expanding Grid Dynamics' addressable market. For example, AI-native SDLC and agentic coding fundamentally changed the economics of delivering services. With delivery time and cost compressing, we can take on larger client initiatives that were previously out of our reach. Also, AI is unlocking a wave of legacy modernization that was not previously economically viable.

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Grid Dynamics' CEO positions nimble AI-focused engineering against incumbent system integrators, arguing headcount leverage is no longer a moat — a framing that cuts at scaled players like EPAM.

Leonard Livschitz, CEO: Large enterprises are increasingly seeking highly capable, nimble partners like Grid Dynamics, who can move quickly and deliver meaningful AI outcomes rather than relying on incumbent global system integrators burdened by legacy delivery models. In many ways, headcount leverage is no longer a competitive moat and differentiation comes from domain knowledge, AI capabilities and ability to rapidly scale relevant expertise.

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Cognizant (CTSH)

A far larger IT-services firm that names EPAM as a direct competitor; overlaps with EPAM across digital engineering, modernization, and AI-led transformation for enterprise clients.

Cognizant's 10-K names EPAM Systems among its direct competitors.

Our direct competitors include, among others, Accenture, Atos, Capgemini, CGI, Deloitte Digital, DXC Technology, EPAM Systems, Genpact, HCL Technologies, IBM Consulting, Infosys Technologies, Tata Consultancy Services and Wipro.

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Cognizant's CEO frames the AI opportunity as reaching trillions in 'labor spend' beyond the software market — his case for an expanding services TAM.

Ravi Kumar, CEO: While the global software market is in the hundreds of billions of dollars, the surrounding labor spend represents many trillions more. Classical software has barely penetrated that space. We believe AI's winners will be those who diffuse into this labor spend, reshape how work gets done.

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Cognizant's CEO describes an 'AI builder stack' spanning compute, cloud, models and services — its strategy for capturing agentic-AI demand.

Ravi Kumar, CEO: We believe the invention and reimagination of businesses will be driven by value at the intersection of AI-led agentic capital and classical software. To capture this demand, our AI builder stack acts as the connective tissue that addresses four layers of the ecosystem: AI compute, cloud, model access, and human capital services.

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Accenture (ACN)

The largest and broadest competitor in EPAM's market; its scale, GenAI investment and bookings set the pace for AI-led services that EPAM must contend with.

Accenture points to its stated $3 billion multi-year generative-AI investment as a bid for early leadership in AI-related client spend.

We also use our investment capacity to drive early leadership in areas of growth. For example, our early and decisive decision in fiscal 2023 to invest significantly to become a leader in generative AI with a $3 billion multi-year investment has positioned us to capture this new area of spend for our clients.

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Accenture's stated quarterly Advanced-AI bookings and revenue — a gauge of the scaled AI demand EPAM competes against.

Angie Park, CFO: Our Advanced AI bookings this quarter were $2.2 billion, nearly doubling from Q1 last year and also up from Q4. Revenue reached another milestone this quarter at approximately $1.1 billion.

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Infosys (INFY)

A large global IT-services incumbent competing with EPAM on enterprise AI, modernization and large-deal transformation programs, with a very different offshore-led cost model.

Infosys sizes the AI-services opportunity it is targeting to 2030 — its framing of the enterprise-AI market EPAM also pursues.

Salil Parekh, CEO: the 6 areas with an external analysis, we understand that the opportunity is between $300 bn and $400 bn in the year getting to 2030, so over that time frame at that time in 2030. […] today, we have a clear view that the opportunity is massive and large and that will become the driving force of what we will grow and drive through in the next coming years.

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Infosys reports its full-year large-deal signings and points to a broad AI-services market — the scaled deal pipeline EPAM competes against.

Salil Parekh, CEO: Large deals were strong. For the full year, we had $14.9 bn of large deals. This is a growth of 28% over the prior year. And for Q4, we were at $3.2 bn, a strong showing for the quarter. […] We see a large addressable market for AI services across six areas; AI strategy and engineering, data, process, legacy modernization, physical AI and trust.

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